Town and country.
Really Wild was founded in 2002 by the designer Natalie Lake. Today its majority owners are Nadja Swarovski and her husband Rupert Adams, with Gabriela Luksic also among its owners, and Nadja Swarovski leads the brand creatively.
Its designs blend town and country dressing, with tweed central to its identity. The tweeds are developed with mills in Scotland, and many pieces are made in the UK using traditional techniques and hand finishing.
“I think of clothes as a form of art.”Really Wild, Our Story
A long running collaboration with Liberty in London brings Liberty prints to its silk pieces, and the house favours enduring, sustainable pieces over fleeting trends. Its autumn winter collection, including its debut menswear, was shown at Gleneagles as part of The King’s Trust 50th anniversary celebrations.
