From timeless jewellery
to exquisite couture.
Caroline's Couture was created in 2023 by Caroline Scheufele, Co-President and Artistic Director of Chopard, to extend the world of the Maison into haute couture. Its philosophy is jewellery first: every gown is conceived around a jewel, with open necklines that let High Jewellery shine and embellishment that blooms from the waist down. Each piece is made to measure, presented by appointment and at private presentations, and crafted with fabrics from Jakob Schlaepfer in Switzerland, jacquards from Gentili Mosconi in Italy, guipure from St. Gallen and hand embroidery from the Kalhath Institute in India, a wardrobe conceived, in her words, like a jewellery collection that time makes more precious.
Cannes debut
The first collection, fifty silhouettes, is unveiled at the Hôtel Martinez during the Cannes Film Festival.
Insofu
In Paris, five silhouettes inspired by the Insofu emerald are shown at Hôtel Chopard, Place Vendôme.
The cosmos
In Cannes, a collection inspired by the stars and planets takes to the Martinez rooftop.
New York
New creations inspired by Chopard's Ice Cube, with bespoke guipure from St. Gallen.
Geneva
In December, the first Caroline's Couture pop-up boutique opens on Rue Robert-Céard.
Miracles
The fourth couture show, an ode to the miracle of nature, opens on the Cannes rooftop.
Place Vendôme
Couture and High Jewellery are celebrated in Paris during Couture Week.
New York
In September, the collections are presented at the Crosby Street Hotel in SoHo.


