Feadship Academy shakes up crew experience with mixology workshop

Feadship has long understood that a superyacht is only as refined as the crew who tends to it. The Dutch builder’s commitment to those who care for its vessels now extends well beyond the vessels themselves, into a programme designed to keep the hands and minds that maintain these floating palaces engaged, inspired and connected to something greater than the project at hand.

The Feadship Academy has emerged as the vehicle for this philosophy. Recent workshops have drawn crew from across the builder’s four shipyards in the Netherlands, each gathering centred on a particular craft. A cocktail workshop, one of several experiences offered through the Academy, invites crew members to explore the techniques of mixology and the precision required to craft a drink. The workshop serves a dual purpose: it sharpens the sensibilities of those who will eventually manage the beverage service aboard these exceptional yachts, while simultaneously offering respite and engagement during the intensive periods of new build and refit.

What distinguishes this approach is its recognition that the Feadship experience need not be confined to the moment an owner steps aboard. By investing in the wellbeing and development of its crew, the builder acknowledges that luxury is built through relationships, knowledge and a shared appreciation for excellence. Whether a yacht is in its final months of construction or undergoing a transformative refit, the crew remain central to its story. The Academy ensures they remain inspired by their craft, connected to their colleagues across the four facilities, and reminded that their role in creating these vessels is one deserving of cultivation and care.

Imagery courtesy of Feadship (@feadship).