Ginori 1735 unveils Fortunae, porcelain pieces steeped in intention
A new collection from the storied Florentine house marries decorative beauty with everyday utility, each piece a small ceramic wish waiting to be shared.
AI-assisted voice playback. Starts only when you choose Play.
Ginori 1735 has long understood that the most precious objects are those we return to without thought, the pieces that quietly elevate the rituals of daily life into something altogether more refined. With the introduction of Fortunae, the venerable Florentine porcelain house presents a collection suffused with intention, each item conceived as both a decorative gesture and a tangible expression of the wishes we hold for ourselves and those we cherish.
The collection draws from an elegant palette of carefully considered hues. Lucky red speaks of vitality and protection, whilst wish blue carries the contemplative weight of aspiration. Mocha brown grounds these tones in warmth and sophistication, and soft celadon offers an almost ethereal restraint. Across each piece, touches of gold trace an elegant line, catching light and conferring a sense of precious occasion upon the ordinary moment.
Pieces Conceived for Purposeful Living
Fortunae unfolds as a thoughtfully orchestrated collection of companion objects, rather than a rigid set. A tray arrives as the perfect vessel for morning rituals, whether breakfast is taken in bed or borne to a sunlit study. A teapot settles into the slower tempo of afternoon hours, its form an invitation to pause and steep in quiet contemplation. Alongside these are smaller porcelain talismans, diminutive in scale yet profound in their emotional resonance, waiting to find their way into the hands of whoever requires their particular blessing most urgently.
The genius of Fortunae lies in its very malleability. These are not rigid sets demanding uniformity, but rather pieces conceived to be paired, mixed and recombined according to personal inclination and circumstance. A collector might combine pieces across the full palette, creating a chromatic narrative of their own devising, or might layer tones to achieve a more restrained, tonal composition. Each arrangement becomes a small act of self expression, every combination a different story, a different wish articulated in porcelain and gold.
For those inclined to gift, Fortunae offers something far more meaningful than mere acquisition. To give a piece from this collection is to bestow a tangible embodiment of hope, to suggest that one has thought deeply about another’s needs and desires. The collection acknowledges that luxury, at its most refined, is not about conspicuous abundance but rather about the careful curation of objects that enhance and enrich the texture of existence.
In Fortunae, Ginori 1735 reaffirms its mastery of the decorative arts whilst simultaneously proving that true luxury resides in those pieces that become so thoroughly woven into our days that we can scarcely imagine our lives without them.
Imagery courtesy of Ginori 1735 (@ginori1735).