Fleur du Mal’s lemon and black intimates star in CR Fashion Book

Fleur du Mal has placed its LSL Demi Bra in lemon and Luxe Cheeky in black at the centre of a luminous editorial for CR Fashion Book, styled under the direction of Carine Roitfeld and captured by photographer Petra Collins. The pairing speaks to the New York house’s instinctive understanding of contrast and proportion: the brightness of the bra catches and holds the eye against the patterned depth of the cheeky brief below, creating a composition that feels both considered and sensual.

The lemon silk of the bra sits with a geometric precision across the body, its construction allowing for the kind of refined support that defines Fleur du Mal’s signature approach. The black cheeky, rendered in a speckled jacquard that suggests movement and texture, anchors the look with graphic intensity. Roitfeld’s editorial hand brings a quiet confidence to the styling: the pieces are allowed to speak for themselves against natural light and considered backdrops, their silhouettes and finishes emerging with undeniable presence.

Collins’s lens finds warmth in the interplay between fabric and skin, between the graphic patterning of the lower piece and the clean architecture of the bra above. The shoot unfolds across multiple settings, each frame revealing the versatility and considered engineering that have become hallmarks of the brand. Fleur du Mal’s intimates have long operated at the intersection of functionality and fashion; here, in Roitfeld’s vision and Collins’s photography, that duality feels particularly refined.

Imagery courtesy of Fleur du Mal (@fleurdumalnyc).