James Purdey and Sons launches Game Cup competition
A new week long shooting competition at the grounds combines simulated grouse, partridge and high pheasant to test the most accomplished guns across a bespoke 100 clay course.
AI-assisted voice playback. Starts only when you choose Play.

James Purdey and Sons has shaped the art of fine gunmaking for nearly two centuries, and now the venerable house brings that same exacting standard to competitive sport with the Game Cup, a week long shooting competition designed to challenge experienced shots across its grounds.
The format dispenses with convention. Rather than a simple line of clays, the course presents one hundred birds in bespoke simulation: grouse driven at pace, partridge arcing across the landscape, pheasant climbing to height. Each sequence demands the instinct and precision that separate accomplished guns from the merely practiced. The course runs from November 23rd to November 28th, with individual competitors paying £55 per entry; clays are included.
The competition recognises two categories: Top Gun and Top Side by Side, acknowledging that marksmanship with a paired gun deserves its own recognition. Competitors encounter the course as it unfolds, not against the clock but against their own accumulated skill and consistency. The setting is the shooting grounds themselves, where generations of guns have come to refine their technique under instruction. This Game Cup sits naturally within that tradition: not merely a competition, but an extension of the methodical pursuit of excellence that has defined Purdey’s work since its founding.
Entry and details are managed through the Shooting School at the grounds. Those seeking to test their prowess should secure their place in advance.
Imagery courtesy of James Purdey and Sons (@jamespurdeyandsons).