Kaia Gerber, Set in Stone: Givenchy’s Winter 2026 Campaign

Kaia Gerber does not need a red carpet to make an entrance. For Givenchy’s Winter 2026 campaign, a ledge of pale Croatian rock is enough: black knit cut close to the body, flowers climbing over-the-knee boots and a clutch held with an almost offhand ease. The clothes are dressed up; the setting most certainly is not.

Photographed by Juergen Teller, with styling by Camilla Nickerson, the campaign takes Sarah Burton’s Givenchy into Croatia’s coastal landscape. Across these four photographs, Gerber moves between graphic black, unmissable yellow and lavish florals. What connects the looks is not a single prescribed version of femininity, but the conviction with which each one occupies the frame.

The boot makes the silhouette

The cut-out body in viscose knit is the starting point, not the whole story. Its pared-back black shape gives the Shark Pinch over-the-knee boots room to command attention. Oversized flowers spread across their dark surface, while the generous shafts create a line quite different from the close fit of the body above. The contrast is as much about proportion as decoration.

Then comes the Pinch clutch. Its folded black shape and curved gold-tone hardware introduce a compact, sculptural counterpoint to the boots’ extravagant florals. Held low in the frame, it helps distribute the visual weight of the look rather than competing for the same patch of attention.

There is a useful styling lesson here: when an accessory has this much character, everything around it need not shout. The bodysuit leaves the boots to do the talking, and their impact is all the stronger for it.

Yellow cut-outs and oversized chain-link jewellery against pale coastal pebbles. Photography: Juergen Teller for Givenchy.

A shock of yellow

In another image, Gerber reclines across the pebbles in a bright yellow cut-out all-in-one, its clean stretch of colour interrupted by oversized black chain-link jewellery. Against the cool greys of the setting, the yellow seems almost electric. The necklace supplies a graphic anchor, drawing the eye back towards the face and neckline.

It is an appealing refusal of the idea that winter dressing must retreat into subdued colour. Here, brightness carries the look without a complicated arrangement of layers or embellishment. The cut-outs and the scale of the jewellery provide enough variation; a second competing colour would only dilute the effect.

The pose matters, too. Stretched across uneven ground rather than standing squarely before a backdrop, the figure gives the garment a long, diagonal line. The photograph lets colour and composition make their point together.

Oversized florals and long multicoloured fringe bring movement to the rocky setting. Photography: Juergen Teller for Givenchy.

Florals with a rebellious streak

The floral halterneck gown changes the mood again. Large blooms spread across its dark ground, while long, multicoloured fringe extends the silhouette almost to the stone underfoot. Voluminous floral pieces around the arms amplify the drama. This is not a discreet scattering of flowers; it is a look built to occupy space.

The most compelling detail is the meeting of those different lines. The dress follows the body, the arm pieces project outwards, and the fringe falls in loose vertical strands. Even in a still photograph, the eye can imagine how differently each element would move.

Against the rock, the florals lose any suggestion of prettiness for prettiness’s sake. Their reds, pinks and greens appear richly concentrated beside the pale stone. There is romance here, certainly, but it has scale and a slightly unruly edge. The gown does not need a ballroom to justify its extravagance.

A long black dress and dark plum pom-pom mules offer a different kind of evening statement. Photography: Juergen Teller for Givenchy.

Black tie, without the ballroom

The fourth photograph pares the palette back to a long black dress, slender straps and a high slit. After the exuberance of the florals, that restraint feels deliberate. A sweep of dark fabric against pale rock is enough to establish the silhouette; the exposed leg breaks its continuity without disturbing the simplicity of the whole.

The dark plum pom-pom mules prevent the look from becoming too solemn. Their soft, rounded volume is an unexpected finish beneath the long line of the dress, offering a small note of playfulness where a conventional evening shoe might have supplied polish alone.

Teller keeps the uneven ground and rough surfaces firmly in view. The result has none of the visual insulation of a studio portrait. The eveningwear has to hold its own in the same frame as stones, cracks and scrub, and it does.

The woman, not the pedestal

Gerber is part of a wider campaign cast that also includes Eva Herzigová, Liu Wen, Nyaduola Gabriel and French writer Constance Debré. The range of women matters to Burton’s stated approach. As she explains in the campaign statement reported by V Magazine:

“There’s a directness about the women in the campaign which speaks to their personality and strength.” — Sarah Burton

Across Gerber’s photographs, that directness comes through in the relationship between the clothes and the pose. A hand grips the clutch; an arm rests against stone; a figure stretches across the pebbles. These gestures give the looks a physical presence beyond their decorative appeal.

For Simply Luxury, the strongest fashion proposition is the breadth of expression within these four images. Black can be spare or dramatic; florals can be extravagant rather than demure; yellow can carry an entire silhouette. Burton’s Givenchy makes room for each, without asking the woman wearing it to settle for just one.

Campaign credits

Fashion and creative direction: Givenchy by Sarah Burton.

Featured talent: Kaia Gerber — @kaiagerber.

Photography: Juergen Teller — @juergentellerstudio.

Styling: Camilla Nickerson.

Casting: Jess Hallett — @jesshallettcast.

Make-up: Daniel Sällström — @daniel_s_makeup.

Hair: Kei Terada — @keiterada.

Nails: Ama Quashie — @amaquashie.

Campaign creative direction: M/M (Paris) — @mmparisdotcom.

All photographs: Juergen Teller for Givenchy. Campaign imagery supplied to Simply Luxury by the publisher.