Adria Arjona named Max Mara Face of the Future
The film and television actress and producer becomes the 21st recipient of the annual WIF award, to be presented during the 2026 WIF Honors in November.
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Adria Arjona has been named the 21st recipient of the WIF Max Mara Face of the Future Award, the annual honour that recognises emerging female talent in film and television. The award will be presented to her on Thursday, November 5th during the 2026 WIF Honors.
The actress and producer embodies precisely what Max Mara has long celebrated in this partnership with Women in Film: a distinctive sensibility that refuses convention, paired with the kind of effortless authority that commands attention both on screen and off. Arjona’s career trajectory, marked by nuanced performances and thoughtful creative choices, reflects the same refined intelligence and purposeful elegance that defines the house itself.
Maria Giulia Prezioso Maramotti, Chief Executive Officer of Max Mara, reflected on the selection, noting that Arjona’s commanding talent, understated style and fearless creative decisions embody the spirit of the brand. Her forthcoming slate of projects, combined with her substantial philanthropic commitment, positions her as precisely the kind of multifaceted creative voice the award has long sought to honour.
The WIF Max Mara Face of the Future Award continues its tradition of celebrating women whose vision and integrity extend far beyond their craft, recognising instead a complete philosophy of work and life. The award ceremony takes place in November 2026.
Imagery courtesy of Max Mara (@maxmara).
