Simply Luxury
The Reggio Emilia house famed for the 101801 camel coat and impeccable Italian outerwear.
Max Mara
A crisp double breasted blazer in ivory falls over a languid white slip dress, embodying the Italian house's studied approach to contrast. The pairing arrives as part of the Fall Winter 2026 collection.
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Max Mara
For autumn and winter 2026, Max Mara combines a ruched dress in deep burgundy satin with the softly constructed Ludmilla, a study in restraint and elegance.
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Max Mara
The film and television actress and producer becomes the 21st recipient of the annual WIF award, to be presented during the 2026 WIF Honors in November.
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Max Mara
The Italian house opens "The Max!" at Ginza Sony Park, a retrospective curated by Olivier Saillard that positions its archive as a breathing entity, transforming seven decades of craft and creativity into inspiration for what comes next.
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Max Mara
The Italian house explores how women dress from one day to the next with quiet assurance, through a coat of playful volume and unmistakable character that invites endless interpretation.
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Max Mara
A study in tactile richness and understated authority, the new season's essential outerwear piece combines sumptuous texture with the kind of presence that needs no announcement.
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Max Mara
Pure camel hair and the deliberate tie of a belt: Max Mara distils confidence into its most essential form for autumn and winter. A wardrobe gesture that transcends season.
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Max Mara
Max Mara reimagines the puffer jacket as an instrument of modern movement, where rigorous technical innovation dissolves into the ease of everyday elegance. The Cube emerges as a study in functional luxury.
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Max Mara
The Cube collection reimagines the possibilities of layering with a silhouette that moves between protection and refined movement, its dual nature revealing new dimensions with each wear.
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Max Mara
The Italian fashion house transforms lightweight engineering into a refined statement of contemporary dressing with its architectural approach to the modern puffer jacket.
Read the story →The most recent story is Max Mara reconciles structure and fluidity for autumn, published on 11 November 2026.
Recent stories include Max Mara pairs luxe bordeaux satin with the Ludmilla coat; Adria Arjona named Max Mara Face of the Future; Max Mara marks 75 years with living archive exhibition in Tokyo; Max Mara’s Teddy Bear coat embraces the art of becoming.
Max Mara appears in Art, Fashion.
Simply Luxury has published 23 stories about Max Mara, all collected on this page and updated as new launches are announced.
The Reggio Emilia house famed for the 101801 camel coat and impeccable Italian outerwear.
Our most recent Max Mara story is Max Mara reconciles structure and fluidity for autumn, published on 11 November 2026. A crisp double breasted blazer in ivory falls over a languid white slip dress, embodying the Italian house's studied approach to contrast. The pairing arrives as part of the Fall Winter 2026...
Simply Luxury has published 23 stories on Max Mara, including: Max Mara reconciles structure and fluidity for autumn; Max Mara pairs luxe bordeaux satin with the Ludmilla coat; Adria Arjona named Max Mara Face of the Future; Max Mara marks 75 years with living archive exhibition in Tokyo.
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