Kenzo spring summer 2027 celebrates joy beneath the tree
The house's new collection unfolds as a rural reverie of colour and companionship, where ribbons festoon ancient branches and laughter echoes across open grassland.
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Kenzo’s spring summer 2027 collection finds its heart beneath a sprawling tree strung with silk ribbons in scarlet, azure, yellow and violet. The image itself becomes a kind of manifesto: friends and family gathered on emerald grass, their clothing a studied ease of layered neutrals and jewel tones, while overhead those ribbons dance like wishes against the darkened canopy. A white knit embraces one figure; a camel overcoat drapes loosely on another; a checked shirt sits easy against grey tailoring. The mood is unhurried, almost ceremonial in its simplicity.
What emerges is Kenzo’s particular gift for catching the texture of real life, then translating it into fashion that feels both deliberate and effortless. The collection trades in the colours of celebration and the silhouettes of companionship: pieces designed to move with you through an afternoon in the country, through moments of unguarded joy. Each garment carries the lightness of something chosen for comfort, yet shaped with the precision of house craft.
The campaign itself, directed by Andy Massaccesi and art directed by Carlin Drown, moves between the static and the animate, between the gathered moment and the animal energy of a dog in flight across open ground. It is a small rebellion against the stiffness of conventional fashion film, an embrace instead of what actually moves us: the people we choose to be near, the colours that make us smile, the way light falls through leaves.
The collection is available now through Kenzo.com and at select retailers globally.
Imagery courtesy of Kenzo (@kenzo).