Skip to content

Fashion

Chanel’s 31 LE ROUGE limited editions arrive for the holidays

Two exclusive shades join the maison's iconic lipstick collection this season, alongside a new luminous lip balm designed to layer and enchant.

Enter the world of Chanel
LISTEN TO THIS ARTICLE 2 MIN LISTEN
READY

AI-assisted voice playback. Starts only when you choose Play.

A Chanel 31 LE ROUGE lipstick in Rouge Féérie, a matte brick red with golden shimmer, topped with snow and nestled in a chrome and gold barrel, against a pale winter sky
Chanel (@chanelofficial)

The 31 LE ROUGE, Chanel’s most coveted lipstick, returns this season in two limited edition shades that capture the spirit of holiday opulence. Rose Enchanté arrives as a soft old rose touched with satin luminosity, while Rouge Féérie presents itself as a matte brick red lit from within by whispers of golden shimmer. Both are rare iterations of a colour story that Chanel has perfected across decades of beauty craftsmanship.

The new 31 LE ROUGE Lip Balm in Blanc Eternel, a sheer white shade with sparkling shimmer, displayed in the classic chrome and gold Chanel lipstick case dusted with snow

Complementing these exclusive shades is the new 31 LE ROUGE Lip Balm in Blanc Eternel, a sheer white with sparkling shimmer that transforms the lipstick experience. Layered over either shade or worn alone, this balm delivers a luminous quality that catches light like morning frost, a delicate counterpoint to deeper tones. The formula allows for beautiful versatility: worn beneath the lipstick for a softened effect, or applied over it for an ethereal, multidimensional finish.

A Chanel 31 LE ROUGE lipstick in Rose Enchanté, a soft old rose satin shade, displayed beside the complementary Blanc Eternel lip balm, a quilted cream Chanel bag and white gift boxes marked with gold CC symbols

The trio arrives in its customary chrome and gold cylinder, capped and banded in a manner that Chanel dressing rooms have made instantly recognisable. Each lipstick arrives as a gift itself, enclosed in white packaging marked with Chanel’s interlocking CC symbol in gold. For those seeking something particular this season, these limited editions offer the perfect compromise between signature elegance and exclusive rarity. The pieces are available now.

Imagery courtesy of Chanel (@chanelofficial).

The new 31 LE ROUGE Lip Balm in Blanc Eternel, a sheer white shade with sparkling shimmer, displayed in the classic chrome and gold Chanel lipstick case dusted with snow
A Chanel 31 LE ROUGE lipstick in Rose Enchanté, a soft old rose satin shade, displayed beside the complementary Blanc Eternel lip balm, a quilted cream Chanel bag and white gift boxes marked with gold CC symbols

Stay inspired

Join the world of Simply Luxury.

Curated stories, exceptional places and private invitations.

Story Index