Simply Luxury
The Omani fragrance house established in Muscat, revered for its opulent Arabian scents that embody timeless sophistication and olfactory magnificence.
Amouage
The storied Omani fragrance house unveils a dedicated space within Seoul's most coveted luxury district, transporting visitors to the desert landscapes and sensory richness of the Sultanate.
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Amouage
The venerable House of Amouage has established an exquisite temporary destination in South Korea, a graceful celebration of its storied Omani origins and rarefied High Perfumery mastery. Conceived as an immersive portal into the brand's olfactory universe, the space channels the chromatic elegance and refined aesthetics of two extraordinary new fragrances.
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Amouage
The venerable House of High Perfumery transforms Nice Côte d'Azur Airport into an immersive celebration of its most exquisite fragrances, inviting discerning travellers into a world of sensory refinement.
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Amouage
Amouage unveils a new expression of its iconic Decision fragrance, rendered in a sophisticated Exceptional Extrait concentration. The flacon becomes a work of art through innovative inner lacquering and a commissioned sleeve by Belgian artist Louise Mertens.
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Amouage
A new fragrance extract from the Omani haute perfumery house arrives adorned in luminous amber glass and theatrical artwork, a sensory invitation into liquid luxury.
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Amouage
Artist Thomas Vanz explores the tension between permanence and transience through a singular collaboration, transforming the fleeting nature of ink into crystalline dialogue with Amouage's most rarified fragrances.
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Amouage
The Omani perfume house collaborates with artist Thomas Vanz to transform its Exceptional Extraits collection into mesmerising visual form, capturing ephemeral movement and colour in permanent resin sculptures.
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Amouage
The Omani fragrance house unveils a refined exploration of concentration and composition, where familiar scents are elevated through meticulous reformulation and creative recalibration.
Read the story →The most recent story is Amouage Opens Enchanting Seoul Sanctuary of High Perfumery, published on 14 October 2026.
Recent stories include Amouage unveils ephemeral Seoul sanctuary celebrating Omani heritage; Amouage’s Olfactory Elegance Takes Flight on the Côte d’Azur; Decision 42 Exceptional Extrait: Amouage’s Architectural Fragrance; Amouage Overture 41: Liquid Amber Theatre in Glass.
Amouage appears in Beauty.
Simply Luxury has published 8 stories about Amouage, all collected on this page and updated as new launches are announced.
The Omani fragrance house established in Muscat, revered for its opulent Arabian scents that embody timeless sophistication and olfactory magnificence.
Our most recent Amouage story is Amouage Opens Enchanting Seoul Sanctuary of High Perfumery, published on 14 October 2026. The storied Omani fragrance house unveils a dedicated space within Seoul's most coveted luxury district, transporting visitors to the desert landscapes and sensory richness of the Sultanate.
Simply Luxury has published 8 stories on Amouage, including: Amouage Opens Enchanting Seoul Sanctuary of High Perfumery; Amouage unveils ephemeral Seoul sanctuary celebrating Omani heritage; Amouage’s Olfactory Elegance Takes Flight on the Côte d’Azur; Decision 42 Exceptional Extrait: Amouage’s Architectural Fragrance.
Our Amouage stories appear in Beauty, and every one is gathered on this page.
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