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British luxury off road vehicle brand of JLR · Automobiles

Defender

From the 1948 Land Rover to today's Defender, an icon built to go anywhere, in any company.

1948
Since 1948

Built for the road.

The Defender's lineage began with the original Land Rover, shown at the Amsterdam motor show in 1948.
The Story

Chapters of Defender

I

About 8,000 were built in the first year, and the British Army ordered trial vehicles.

II

The range was renamed Defender in 1990.

III

Original production ended in January 2016 after nearly 68 years.

IV

The new Defender, revealed at the 2019 Frankfurt show, won the 2021 World Car Design of the Year award.

V

Its Classic division now offers upgrades headlined by a Works V8 conversion.

The Signature

The go anywhere icon

The original outline drives through the sand and emerges as the modern Defender.

On Simply Luxury

The latest from Defender

New stories from Defender arrive here as we publish them, straight from the house.

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Find Defender

Bespoke is made in person: a conversation, a measure, and fittings until it is right.

Where to find them
United Kingdom
Automobiles

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Defender
British luxury off road vehicle brand of JLR, United Kingdom.
@defender

The Defender name belongs to its owners. Stories on Simply Luxury are drawn from the house's own published content. Illustrations by Simply Luxury.