British craftsmanship that makes the world's finest SUVs look as if they left the factory that way.
Founded by Simon Dearn.
All its carbon fibre components are designed and made in house.
Its signature Widetrack kits add widened wheel arches and forged alloy wheels to models such as the Land Rover Defender.
It works on Rolls-Royce, Bentley, Lamborghini, Mercedes-Benz and Land Rover vehicles.
In 2026 it marked a decade at the Goodwood Festival of Speed, unveiling the Widetrack Avontur prototype based on the Defender 110 Hard Top.
Carbon spreads across the body, the arches widen and forged wheels roll in.
New stories from Urban Automotive arrive here as we publish them, straight from the house.
Bespoke is made in person: a conversation, a measure, and fittings until it is right.
Every house in this collection has its own world on Simply Luxury.
The Urban Automotive name belongs to its owners. Stories on Simply Luxury are drawn from the house's own published content. Illustrations by Simply Luxury.